Emporia for Startups

Emporia is a platform that connects you with your Ideal Customer Profile (ICP) for in-depth B2B interviews and discovery-driven sales. We take the hassle out of finding and scheduling interviews with decision-makers, so you can focus on gathering insights and driving sales.

Getting your ICP on the phone can be time-consuming, difficult, and expensive. Emporia handles the entire process—from targeting the right contacts to scheduling interviews and managing logistics—saving you time and ensuring high-quality conversations with the exact people you need to reach.

We leverage the most accurate data on 800 million LinkedIn-verified contacts. Our hyper-targeting capabilities allow you to specify criteria like industry, company size, role, experience level, technologies used, and more. You can even create niche audiences for ongoing conversations.

Yes, Emporia excels at reaching niche audiences. Our hyper-targeting tools allow you to build highly specific professional audiences based on LinkedIn data and enriched criteria such as technologies used, decision-maker status, and more.

You can conduct both qualitative and quantitative research via packages tailored to different use cases, including product-market fit, customer discovery and segmentation, sales and marketing materials testing, customer journey mapping, competitive analysis, and discovery-driven sales.

Once you’ve selected your target audience and approved the interview candidates, meetings can be scheduled and appear on your calendar within days, often overnight.

Emporia automates the entire process. We handle scheduling through your calendar, manage all communication with the interviewees, and even take care of incentive payments, ensuring a seamless experience from start to finish.

You’ll have the opportunity to preview and approve interviewees before scheduling. If a candidate doesn’t meet your criteria, you can reject them and select another.

Emporia calculates appropriate incentive costs and manages the entire payment process directly through the platform. You don’t need to be involved at all.

Emporia’s automated workflow makes rescheduling simple. Just update your availability in the calendar integration, and we’ll handle the rest.

Our support team is here to help at every step of the way. You can reach out to us via the platform or contact our customer support team directly for any additional assistance.

You have full control over the selection process. Emporia allows you to preview, review, and approve all interview candidates before they are scheduled, ensuring they meet your exact criteria.

Emporia streamlines the process of finding, vetting, and scheduling interviews, potentially saving you money. By automating these tasks, we help you focus on high-quality interviews that directly contribute to your business goals.

Emporia is designed to connect you with the right people for high-value conversations. If you're not getting the desired value, our support team can assist in refining your target audience or screener questions to improve the outcomes.

Emporia includes experts in our panel and can connect you with them. However, our platform is much broader, focusing on connecting you with your Ideal Customer Profile (ICP) for a wide range of research and discovery-driven sales purposes.

Emporia can be used as a lead generation tool. Having in-depth conversations with your ICPs not only provides valuable insights but can also help drive sales interest and nurture potential leads.

Definitely. Emporia is designed to be accessible even for those without research experience. We provide a detailed research script tailored to your specific use case, guiding you through every step of the process. Our support team is also available to assist whenever needed.

Interviews are typically 45 minutes long, but this can be adjusted based on your specific needs and goals.

Yes, if you prefer, we have a network of professional researchers who can conduct the interviews on your behalf, ensuring that you still get the valuable insights you need.

Using Emporia can lead to several positive outcomes, including successful new product launches, improved sales and marketing materials, an enhanced sales process, increased close rates, access to new markets and customer segments, stronger competitive differentiation, more leads, and better fundraising outcomes.